Association Management

I work with associations to help them grow and remain relevant.

A member-centric strategic leader, I help manage the day-to-day operations and advance long-term goals; ensure finances are responsibly managed, events are successful, goals are met, missions are realized, and members are engaged.

If you and your team need help to get on track and achieve objectives consistent with your strategic plan, then let’s meet to discuss how I can help.  My ability to analyze  needs and create unique solutions designed to improve efficiency and yield a profitable outcome has proven to be my greatest asset.

 

 

I am visionary with demonstrated experience assessing drivers and trends and engaging effectively with stakeholders.  I foster a spirit of innovation, high performance and have a proven track record of driving growth, executing deliverables, and leading organizational change.  I have worked with the following associations to help them reach their goals.

I can work with you in a cost-effective, strategic manner to determine the appropriate services needed to meet your objectives in a practical and timely manner.

 

Experience and Services

Association Management Services:

• Executive Director Role
• Strategic Planning
• Board Support/Governance
• Policy Formation, Assessment and Evaluation
• Membership Growth and Retention
• Member Service and Database Development
• Strategic Partner & Sponsorship Programs
• Alternative Revenue Stream Development
• Group Buy Procurement
• Developing Budgets and Forecasts
• Ensuring Timely Member Billing/Membership Renewal
• Analyzing and Reconciling Financial Transactions & Bank Statements
• Professional Development & Continuing Education Services
• Stakeholder Relations

Marketing & Communications

• Community Manager Role
• Advertising
• Branding
• E-communications
• Print (newsletters, brochures, fact sheets, postcards)
• Marketing & Communications Plans
• Media Relations
• Sponsorships
• Web Design and Content Management

Digital Strategy & Social Media Campaigns

• Social Listening and Media Monitoring
• Content Strategy, Creative Development & Execution
• Facebook, Twitter & LinkedIn Ad Campaigns
• Google Analytics

Public Relations

• Media Monitoring & Analysis
• Writing Press Releases
• Strategy Development: creating newsworthy events

Government Relations

• Monitoring Legislative Affairs
• Organizing Government Lobby Days
• Ongoing Government Engagement & Relationship Building

Event Planning

• Annual General Meetings
• Lobbying Days
• Continuing Education Workshops & Seminars
• Conference Booths
• Fundraisers
• Private Social Functions